We are delighted to announce that the date for our next Internet Marketing Course has been fixed for June the 17th. (Changed now to July 1st, see following article)
Whether you are a business owner looking to maximise the ROI from your web site, or a designer looking to understand how to help your clients rank higher in Google, our well established course can help you to understand the potential of your business on the web, and how you can get there.
Our premise is that much of Internet marketing is non-technical, meaning that you can do it yourself. A successful web site relies more than anything on an active and participative owner, someone who engages with their visitors on the site and using the Social Media channels, and brings their web site to life.
However you may choose not to be directly involved in your web site, but to hire people with the requisite skills.
But where to start on the wild west of the Internet?
Every web designer there is now claims to offer search engine optimisation, but how can you tell which will do it well, and which have no idea?
Should you use Google Adwords?
You don't click on the ads do you - but someone does. When should you use them and how?
Your web site looks beautiful, but can it be optimised?
How will you know whether it should be dumped or kept?
And is Social Media a waste of time?
I know its all the rage, but how do you actually make it work for your business? How can you do effective Social Media that doesn't take you 40 hours per week. How to leverage your time for maximum results.
Fed up with Spam email?
Think email marketing doesn't work? Perhaps it would be perfect for you if done properly.
Are you already on your third web site that sold nothing?
How to spot a site that could never work, and and make sure you don't get one.
How do I know it works?
How to use analytics to understand exactly what works, and exactly what doesn't. Learn how to invest every penny wisely.
Fully funded places are available for qualifying Cornish businesses courtesy of DPN - Digital Peninsula Network, so please enquire if you would like to apply for one of these places. The course has shows a large number of Cornish business people how to prosper on-line since its inception in 2007.
Find out what they said by visiting the Internet marketing course page, or contact us for more details or to apply.
